THE AMAZING SPIDER-MAN is the first feature film in production to utilize 3ality Digital’s intelligent, integrated systems.
Steve Schklair, CEO and founder of 3ality Digital, said: “Our systems are designed to enable directors shooting in S3D creative freedom and pixel-perfect accuracy of images, but with the same ease as 2D filming. It is fantastic that 3ality Digital’s rigs are being used for this year’s biggest movie productions.”
Schklair added: “Marc Webb is set to take the Spider-Man movies in a new direction and shooting the picture in S3D will certainly add an exciting element. We’re looking forward to seeing the finished project as I’m sure millions of fans are around the world.”
The Amazing Spider-Man is back on the big screen, for the first time in 3D, on July 3, 2012. The film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, Martin Sheen, and Sally Field. The film is directed by Marc Webb from a screenplay by James Vanderbilt, Alvin Sargent and Steve Kloves, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the Marvel Entertainment production for Columbia Pictures. The executive producers are Stan Lee, Kevin Feige, and Michael Grillo.
About 3ality Digital
3ality Digital develops enabling technologies to power live-action stereoscopic 3D (S3D) entertainment with systems that meet the demanding needs of the commercial motion picture and television business. 3ality Digital’s camera platforms, stereo image processing systems and S3D image scaling technologies are quickly earning a reputation as the “gold standard” for the emerging medium and are rapidly being adapted by broadcasters, production companies, studios and consumer electronics manufacturers. 3ality Digital’s systems are optimized to handle the demands of live S3D broadcast, offering such must-haves as fast set-up, perfectly aligned zooms and accurate imagery right from the camera, enabling 3D production on 2D timelines and reducing the overall impact on the bottom line.
Well this is more technical, but I bet the visual effects will be amazing! Totally can't wait!
